Great teaching: Entrepreneurship, enterprise & business

Discover how pioneering teachers and trainers approach the subjects of entrepreneurship, enterprise and business

Why is the Most Important Entrepreneurial Skill Seldom Taught?

Understanding why the most important entrepreneurial skill is seldom taught Globally, little evidence exists that business start-up and survival rates are improving. Data released by Experian (November 2011) showed 70% of start-up businesses fail within 36 months of starting. So it's a mystery why the most important entrepreneurial skill is seldom taught. If entrepreneurs are to survive & thrive we need to provide the right training... Read More

Take students to the darkside

Take students to the darkside to make learning meaningful & relevant Pink Floyd's chart breaking 1973 album 'Dark Side of the Moon' brought a legendary band together in a highly creative and entrepreneurial manner. The music was rich and expressive and importantly tangential to the popular but increasingly bland 'Glam rock'. Charting for over 740 weeks, 'Dark Side of the Moon' opened the door to world fame and fortune for 4 young men... Read More

The Devil of Self-importance

Smug and the devil of self-importance As I climbed the tank crane's 10 foot ladder to access the driver's cab I knew this wasn't going to be a typical hitchhiking experience.. But I wasn't aware that I was about to be hijacked by the devil. The devil of self-importance... Read More

Achieve Sales Effectively

How to achieve sales effectively? In the early nineties I employed a salesman on a short-term 10 week contract. I gave him a sales target of £10k and suggested we meet each Friday to review progress. This was my plan to achieve sales effectively... Read More

Successful Job Hunting: How to Beat the Crowd

Successful job hunting requires entrepreneurial approaches When people ask for advice about finding meaningful employment, I always suggest they don’t waste time applying for jobs. The  traditional job-hunting process wastes so much time and money. Money and time is lost because everyone is trying to go through… Read More

How the entrepreneur can read minds

Find out how the entrepreneur can read minds Developing an insight into the behaviour of others is a powerful advantage in entrepreneurial life. Some find building relationships easier than others. But regardless of your ability, understanding how the entrepreneur can read minds requires practice and some understanding of behavioural theory... Read More

Succeed with a Market Focused Strategy

Succeed with a market focused strategy Businesses that have learnt how to succeed with a market focused strategy are far more likely to survive and thrive. Unfortunately, far too many small businesses adopt a product focused strategy and fail to understand the market(s) being served. Market Research is considered a distraction rather than the guiding light. And this is a key reason why so many businesses fail early... Read More